Randy Barone, President, Pearl Technology Holdings
Randy Barone has been in the automobile industry for over 30 years. Randy has been involved in every aspect of the industry from management to consulting. Randy has always been on the cutting edge of bringing technology and the latest processes to the auto industry
Key positions held by Randy Barone –President Pearl Solutions, President Redbumper, Executive President of sales for American Auto Exchange, Inc. (aaXchange). Randy is considered an expert in custom-designed training for new, used, and buy here- pay here dealerships. He is a consultant for NADA and NCM 20 Groups and has been a national speaker for state conventions, multiple 20 groups, and a speaker at the 2000, 2002, 2004, 2005, 2007, 2008, 2018 and 2019 National Automobile Conventions. Randy has held every position in retail automobile sales from sales to General Manager. Randy has been honored as a Grand Master Salesperson by Ford Motor Company for selling over 300 units in one year. Prior to joining aaXchange, he was national director of training at AFAS, an automotive financial services and training company, responsible for training and sales of AFAS products and sales agents.
Randy currently conducts dealer meetings and in-store consulting with top dealer groups and providing consulting information to improve overall dealership frontend processes from the time a customer looks at a vehicle online, trade evaluations, completing the transaction online or in store along with inventory management and used vehicle processes. Randy recently shut down his Automotive retail operation in the Houston market in Nov 2014 where he was able to keep his hands on the industry and stay in tune with auction values and used vehicle processes.